I'm a visual designer who creates bold identities and executes them across multiple mediums. I believe in the
power of strong design and have an endless passion for well crafted experiences (I'm also quite passionate about poorly crafted experiences, lol).
I thrive in collaborative environments and have worked in the design industry for over a decade. Please check out my
work and feel free to contact me with any inquiries.
The most important part of an identity is the immediate emotional reaction it creates. Intention and values are reflected
by identity, and purpose is revealed when design effects people on a visceral level.
Technology
Good design requires an equally good technological foundation. An extensive understanding of the possibilities
and limitations of CSS, HTML, Javascript, etc. benefits process and leads to a better user experience.
Experience
The success of a visual experience is dependent on how the user feels at every point of interaction. Thoughtful
and consistent application of identity through technology is what makes great design.
2019 - 2022
Freelance
Produced email templates, newsletters, brochures, catalogs, websites, and logos
Fast-paced environment
Clients in the real estate and construction industries
2018 - 2019
The Berman Group (NYC)
Clients include Tim Tebow and Nike
Designed and built front end of Nike event e-commerce
2013 - 2017
Heavyweight LLC
Developed and executed brands for restaurants
Implemented standards across media
Responsible for web/mobile, social, print, menus, banners, etc
Worked closely with restaurant owners to get an understanding of their needs
Developed international solutions for franchises across Asia
2010 - 2013
Vizergy
Designed and built award winning websites for the hospitality industry
Worked with clients in a fast-paced, collaborative environment
Organized training sessions
Worked with developers to improve their custom CMS
2007 - 2010
KOI Technology
Teamed up with a programmer for rich web development